Learn With AMP
Everything you Need to Succeed On Your Own
Most business advice that you see online wasn’t written for hormone clinics. We get that, because for years we searched to find things that could help us when we were running our own hormone clinic. Nothing felt like they understood what it was like being in our shoes. So we created our own. The resources below are everything we wish we’d had back then. Most are free, all are practical, and they are 100% built specifically for clinic owners just like you.
Resources That Enable Smarter Clinic Owners
Pick from a range of formats and topics that best suit your learning goals. Each one of these is built to help you succeed at growing and scaling your hormone clinic.
FREE
Hormone Clinic Quick Fix Guide:
12 Problems that Marketing Can't Fix
When you think of clinic growth, you normally believe it comes down to one important thing. More marketing. More leads. More ads. That’s the only way to grow your clinic. Often however, your growth stalls, and 80% of the time, marketing isn’t the real problem.
There are hidden gaps found inside your clinic which quietly slow down growth that no amount of new leads or ad campaigns will fix.
This free 5 minute guide will help you see what’s actually getting in the way of your clinic’s growth.
FREE • ON-DEMAND
Why Leads Don't Convert Webinar
A surprising thing that most clinic owners don’t recognize is that their marketing is probably working the way it should. The reality is, generating leads is only half the equation. Converting those leads into term patients is where most hormone clinics lose the majority of their revenue potential, and most don’t realize how much revenue is continuously slipping away.
This free training walks you through where those leaks are happening and and what successful clinics do differently.
FREE • ON-DEMAND
The POWER Framework Training
Ever wondered why working harder rarely moves revenue? Or how other clinics seem to have all the answers to successfully grow, while others struggle to turn their practice into a profitable business?
This training walks through the five foundational pillars that every hormone clinic eventually has to get right, and the specific order they should be fixed in. Knowing the difference can be the difference between success or losing years of progress.
POWER evolved through a decade of hands on experience watching which decisions compound into predictable growth and which ones quietly cost owners everything, and it was created to help you take years of trial and error out of the equation.
FREE
THE PREDICTABLE PROFIT FORMULA
HOW TO BUILD A THRIVING, PROFITABLE HORMONE CLINIC
Most clinic owners didn’t go into business to lie awake calculating next month’s revenue. But somewhere between patient care, payroll, and keeping the doors open, the business starts running them instead of the other way around.
The Predictable Profit Formula is the framework our CEO, Jody Layne developed across a decade in hormone clinics, including one she helped grow from $500K to over $4 million.
Inside, you’ll learn how to design your clinic intentionally: choosing the right business model, pricing for real margin instead of breaking even, setting profit goals you’ll actually hit, and building the systems that keep it all on track. It’s how clinics stop hoping for growth and start engineering it.
$97 Bundle • Digital pdfs
POWER Playbook Bundle
The POWER Playbook and Workbook give you the proprietary diagnostic system AMP built from a decade inside hormone clinics where you get the tools and resources to score and resolve critical facets of your own practice across the five POWER pillars that determine whether it thrives or stalls.
These two documents are designed to work together and leverage a propriety framework you won’t find anywhere else. Inside you’ll get
- A clear explanation of each of the five pillars and why they must be built in order
- Real examples of how successful hormone clinics operate in each pillar
- The POWER Score Assessment, AMP’s proprietary diagnostic tool developed specifically for hormone clinics
- A scoring rubric to identify your strongest and weakest pillars
- A clear path to prioritizing and fixing your biggest gaps
When You're Ready to Move From
Learning to Doing:
Practice Automation System
The pre-built sales and marketing engine hormone clinic owners wish they’d had from day one.
20+ campaigns. Customized to your brand and deployed directly into a CRM ready for you to use.
Let’s Accelerate Your Clinic Together
Book your consulting call today, or reach out with questions, we’re always happy to help.