About Accelerated Medical Practices
We Help Hormone Clinics Grow. Fast.
We’re not your average consultants. We’ve walked in your shoes, built our own clinic from the ground up, and helped others do the same, and now we’re here to help you skip the trial-and-error and reach your goals faster.
At AMP, we believe that building your dream clinic should feel fun and exciting, and not overwhelming.
We combine years of experience successfully growing and running our own hormone clinic, along with years of consulting with other clinic owners using a people-first approach that’s as personal as it is powerful.
We’re here to help provide you with the strategies, tools, and confidence you need to accelerate your clinic’s growth and create a long lasting impact on your patients’ lives.
Why We Exist
We started with our hormone clinic when there were four people making under $500k in revenue. Like most cash-pay providers, we quickly realized running this business wasn’t medicine as usual, it was like running a retail business that no one in healthcare was trained on.
By building it differently, we grew to a team of 23, served thousands of patients, and generated $4.2M a year. When providers started asking how we did it, we knew our mission was bigger than just opening more locations.
Now, AMP exists to help clinics skip the struggle and accelerate their own path to success.
Meet the Team Behind AMP
We’re a team of clinic leaders, entrepreneurs, and marketing experts who’ve lived the hormone clinic journey from both the inside and the outside. We built one successful clinic ourselves and have helped many others grow, so when we help you, it’s not based on theory – it’s based on tested, proven, and personalized solutions for your success.
Our Shared Beliefs
We believe in the life-changing benefits of hormone health care. We believe people can live longer, healthier, and more fulfilling lives when their hormones are optimized. And we believe the best way to bring this care to more people is by empowering hormone clinics to succeed so they can serve more patients and fulfill their own dreams.
We know the business. We know the marketing. We know the medicine.
And we care deeply about helping you do what you do best.
Founder Bios
Jody Layne
Jody isn’t just a CEO, she’s a strategist, cheerleader, and straight-talker who knows exactly how to take a clinic from “just getting by” to predictably profitable. With decades of business and marketing experience, as well as having performed every role inside a hormone clinic (including the front desk when needed), she brings both the strategy and the heart needed to help clinic owners create the business and lifestyle they want, without burning out.
Jody Layne is the heart and driving force behind AMP. She’s spent decades mastering business strategy and marketing, and spent eight years hands on growing a successful hormone clinic during which time she’s gotten to perform (almost) every role inside a clinic while streamlining the operational processes and patient experience at every stage.
Her approach starts with your vision: the life and lifestyle you want as a clinic owner or provider. Not every owner dreams of having a multi-million dollar empire, and she gets that. Some want autonomy, some want to teach, some simply want more free time and less stress. Jody helps them craft the plan, build the team, and set the patient numbers to get there, step by step.
What makes her different? Her clients will tell you it’s the perfect mix of transparency, drive, and genuine care. When Jody says she’ll deliver, she does so with consistent updates, and a big dose of encouragement along the way. She has a knack for breaking down big, overwhelming problems into simple, actionable steps, all while inspiring owners to picture the results they want to achieve and make them real.
When she’s not transforming clinics, you’ll find Jody in the gym at 5:30 a.m. or out on a long walk, soaking in podcasts on the latest business trends.
Her superpower?
Multitaskiplification: juggling so much at once it makes people’s heads spin (in a good way).
-Jody Layne
Your Success, My Mission
Jamie Layne
Jamie is the rare blend of engineer, digital marketer, and strategist who knows how to turn creative ideas into measurable results. He’s the behind-the-scenes force shaping brand identities that stand out, campaigns that convert, and strategies that keep clinics ahead of the curve. Every ad, landing page, and social post he touches is backed by data and built to perform.
Jamie Layne brings a rare mix of creativity and analytics to AMP, helping clinics stand out with marketing that’s as strategic as it is compelling. As both an engineer and seasoned marketer, he approaches every project like a puzzle – combining structure, technology, and storytelling to produce campaigns that not only look good, but get results you can measure.
For clinics, Jamie’s superpower is Hypersonalization. Every brand identity, marketing plan, ad script, or website design is crafted hyper specifically to match the client’s voice and vision. No cookie-cutter templates here. Everything is tracked, tested, and improved through constant performance analysis, ensuring that clinics aren’t just keeping up with their competitors, but consistently pushing ahead.
When Jamie speaks, it’s worth listening to. He’s a “listen first” strategist who takes in the full picture before offering solutions, and when he does, his advice is grounded in facts, big-picture thinking, and a deep understanding of the healthcare market. He’s also an AI enthusiast and future trends advocate, constantly scanning the horizon for the next wave of tools, platforms, and strategies that can give clinics an edge.
Outside of client work, Jamie is a fitness junkie who starts every day with a workout, an audio book, or the latest deep dive article and podcast in emerging tech. Whether it’s brand strategy or barbell strategy, his approach is the same: use discipline and data built to get results.
-Jamie Layne
Data Speaks Louder Than Words
Patrick Dermody
Patrick is the COO who knows the medicine as well as the operations. With deep expertise in hormone therapy protocols, EMR workflows, and vendor relations, he’s the one clinic owners call when they need a solution fast because they know he’s “that guy that gets things done”. His hands-on “let me show you how it’s done” approach keeps teams efficient, stress-free, and running like clockwork.
Patrick Dermody is AMP’s behind-the-scenes problem solver and the go-to resource for just about anything a hormone clinic could throw his way. With a background that spans medical assistant, EMT, men’s health clinic manager, and general manager of a thriving hormone practice, he knows the inner workings of a clinic from every angle. Originally on track to become a Physician Assistant, Patrick shifted course to consulting so he could make a bigger impact by helping support clinics all over the country, instead of being tied to just one location.
Patrick’s superpower is Encyloparamedica: he has a vast, detailed knowledge of hormone medicine, from compound pharmacy processes and regulations to EMR optimization and workflow design. Whether it’s scheduling, protocols, or vendor relations, he’s seen it all before and knows exactly how to fix it.
What makes Patrick different is his “teach a man to fish” mentality. When he solves a problem, he doesn’t just fix it and move on, he walks you through the process, streamlines it, and leaves you confident to run it yourself. Clinics that are used to operating in constant reaction mode quickly learn how small efficiency tweaks can free up time, reduce chaos, and make everything run smoother.
Patrick’s leadership style can be summed up in five words: Don’t stress, we got this. Even in high-pressure situations, his easygoing, friendly demeanor keeps teams calm and focused. He’s approachable, trustworthy, and respected not just for his knowledge, but for his ability to make complex things feel simpler without ever talking down to anyone.
When he’s not helping clinics run at their best, you’ll find Patrick kayaking, tending to his garden, or at the beach. He’s also known for his love of extremely spicy food, his collection of pineapple shirts, and the kind of fun socks you remember long after the meeting ends.
-Patrick Dermody
The Guy Who Gets It Done
Our Mission & Purpose
Our Purpose
We’re here to make sure you can build the clinic you’ve always pictured in your head. One that grows and thrives while still letting you enjoy the life you desire. We do that by giving you the tools, structure, and know-how to scale without ever sacrificing your quality of care, your integrity, or the lifestyle you’re working so hard to create.
Because success shouldn’t mean sacrificing yourself
Our Mission & Vision
Our mission is to help 5,000 hormone clinic owners grow thriving, profitable practices while delivering extraordinary patient care that impacts over 10 million lives through hormone therapy and longevity medicine.
Because big goals deserve bold action
What This Really Means
When we succeed together, the impact goes far beyond business growth:
- We’re helping patients feel like themselves again
- We’re helping providers break free from burnout
- We’re helping teams build careers they’re proud of
- We’re helping save time, money, marriages, and mindsets
- We’re helping clinic owners enjoy their own lives while spending more time with the people they love and doing work they love all without running themselves into the ground
Because changing lives changes everything
What We Stand For, Every Day
We believe that how you do business matters just as much as what you do. It’s part of the training we provide to clinics, and we practice what we teach. These values aren’t just a simple list of words on a wall that look pretty, they represent how we show up for our clients, for each other, for who we hire, and for how the work we do impacts the clinics and patients we help. When you work with AMP, this is what you can count on from us.
Integrity
Do what you say you’ll do. And if something changes, communicate quickly and make a new promise.
Creativity
We don’t do cookie-cutter. Every clinic is different, and so are our solutions. We solve real problems with fresh ideas, bold thinking, and a little flair.
Excellence
“Good enough” isn’t good enough. We aim for outstanding, right down to the smallest details.
Kindness
People > egos. Empathy leads the way in every conversation, every time.
Fun
We take our work seriously, but never ourselves.
Honest
We say the hard stuff, but with heart. Truth builds trust, and trust builds great businesses.
Adaptable
Plan A is great… until life happens. We pivot fast, smile anyway, and keep moving.
Client Obsessed
We care like it’s our own clinic. Because when our clients win, we do too.
Values aren’t what we say. They’re how you feel working with us.
Why Clinics Accelerate With AMP
Our Difference In Action
We’ve Actually Done It.
We grew our own hormone clinic from 4 people making $500k a year to a 20+ person team serving 1,500+ patients and generating over $4.2M annually. We know the growing pains that occur at every stage, because we’ve lived through them, and we know exactly how to get past them.
We’re Not “Just Marketers” or “Just Consultants”
Most so-called “experts” often show up and try to fix one problem you are having without having any understanding about the rest of your business. We help you look at and improve the whole business: your UVP, your pricing, your goals, your operations, your team, your messaging, your marketing, and your patient experience. Every piece works together to create real, lasting results.
We’re Patients Too.
We’ve experienced the benefits of hormone therapy ourselves. All of us. We know the medicine, we know the industry, and we can speak your language from day one without you having to spend your precious time or money having to teach and educate a consultant that doesn’t know your industry.
We’re Playing the Big Game.
We don’t do those scammy gimmick campaigns you see all over social media. Agencies that can guarantee you more patients in 30 days without having any understanding of your practice. When it’s too good to be true, there is always a catch, which is often your time and hard earned profits. We provide sustainable growth. Our goal is for you to have a clinic you love, staff that enjoy their work, patients who love and respect you, and a business that fuels your life, not drains it.
We can tell you what makes us different all day. But the real proof?
It’s in the results our clients see every single day in their clinics.
Real Clinics. Real Results.
You Don’t Have to Take Our Word for It, Our Clients Say It Best.
Every clinic we work with starts in a different place. Some are brand new, others are stuck at a plateau, and a few are in full-blown survival mode. No matter where they begin, our clients share one thing in common: they leave with a practice that’s stronger, more profitable, and more fun to run.
Here’s what they had to say.
“Since working with Jody and AMP, we’ve grown our business over 7 figures. Yes, I did say 7 figures. I only wish I had done it sooner.”
— Dr. Richard Welch, MD Cosmedx
We tripled our business in just over two years. Jody knows what to do.
Dr John Carrozzella
Founding Physician, Florida Center for Hormones and Wellness
We got back a comprehensive strategy with pricing models and a growth plan that wouldn’t just make us more money but also improve the treatment for our patients. I have worked with a number of different marketing companies and none have had as much impact as AMP.
Keith Reeves
Owner, Optimized Wellness
Your clinic could be our next success story.
Let’s Build Your Dream Clinic. Faster
You already have the passion and the expertise. What we bring are the plans, the systems, and the proven methods that you need to get you where you want to go without years of trial and error.